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Benidorm Invests Over €520,000 in Climate-Resilient Urban Space Near Levante Beach

Benidorm / 24 March 2026

The Benidorm City Council has approved a €520,503 investment to transform part of Avenida del Periodista Emilio Romero into a climate-resilient urban space, designed to reduce heat and improve conditions for residents and tourists.

The project will redevelop the section between Avenida de Alcoy and Avenida del Mediterráneo, close to Levante Beach, creating a pedestrian-priority zone with shade, greenery, and improved public facilities.

Funded through the EU-backed NextGenerationEU programme as part of the “Benidorm Vision 360” Tourism Sustainability Plan, the scheme is expected to be completed within three months.

Cooling the city: shade, greenery and innovation

The redevelopment will introduce a range of features aimed at tackling the urban heat island effect, including:

Tree planting and new urban vegetation
Shaded pergolas
Seating and rest areas
Misting systems to cool public spaces
Hydration points
New street furniture
Accessible public toilets with inclusive facilities

The project also includes a full redesign of the street layout, prioritising pedestrian movement and universal accessibility, alongside upgrades to essential infrastructure such as water, drainage, irrigation, and street lighting systems.

Part of a wider sustainability strategy

Councillor José Ramón González de Zárate said the scheme will “improve environmental sustainability, adapt the city to climate change and enhance the quality of public space,” while reinforcing the connection between the seafront and the town centre.

Meanwhile, Councillor Aida García Mayor highlighted that the project forms part of a wider €6.1 million programme under the “Benidorm Vision 360” plan, which includes 16 initiatives focused on sustainability, energy efficiency, digital innovation and tourism competitiveness.

A response to rising temperatures

The design incorporates findings from Benidorm’s heat island study, aiming to reduce temperatures in one of the city’s busiest tourist areas. The new space is expected to provide a cooler, more comfortable environment in peak summer months, while enhancing the city’s long-term resilience to climate change.

The transformation of Avenida Emilio Romero is seen as a key step in Benidorm’s strategy to combine tourism development with environmental sustainability, positioning the city as a leader in climate-adapted urban design.

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

Overview

This week across Benidorm, Altea, Albir, Finestrat, and La Nucía is mainly:

Weekly markets and street trading

Live music in bars and small venues

Early spring coastal tourism activity (boat trips, promenades)

Small cultural events and exhibitions

Gradual build-up toward May festivals in Benidorm

BENIDORM – Events and Activity

Markets and street life

Wednesday and Sunday main street markets (large general markets for clothing, food, and goods)
Old Town craft stalls operating in the evenings
Night markets becoming more active as tourist season builds

Cultural activity

Early preparations and signage for the Medieval Market coming soon in central Benidorm
Small pop-up performances in Old Town squares (musicians, street entertainment)

Nightlife and entertainment

Live music every night across the main strips (cover bands, tribute acts, karaoke)
DJ sets and bar entertainment increasing toward peak season
Rooftop bars and terrace venues reopening more consistently

Overall feel

Benidorm is in an active pre-summer phase with strong nightlife and steady tourist flow.

ALTEA – Cultural and coastal atmosphere

Old Town and culture
Art galleries and artisan shops open daily
Small exhibitions and cultural displays in local venues

Live music

Acoustic and low-key live music in bars around Old Town and seafront areas
Occasional weekend performances in Irish and cocktail bars

Sea activities

Boat trips operating from Altea harbour including:
Coastal cruises
Sunset sailing trips
Swimming stops depending on weather conditions

Overall feel

Quiet, scenic, and cultural with a strong focus on relaxation rather than nightlife.

ALBIR / ALFÀS DEL PI – Mixed expat and local activity

Markets

Friday weekly street market with food, clothing, and household goods
Nearby Sunday markets in Altea also attract visitors from the area

Live music

Regular pub and bar entertainment, especially in Irish and rock-themed venues
Weekly live bands and acoustic performances across multiple venues

Cultural venues

Casa de Cultura hosting small theatre events, exhibitions, and community activities
Regular local group meetings and social clubs

Overall feel

Balanced area with both relaxed daytime atmosphere and active evenings.

LA NUCÍA – Local and sporting focus

Markets

Sunday rastro (large flea market with antiques, tools, clothes, and food stalls)
Entertainment
Occasional live music in local bars, mostly weekends

Sports activity

Large sports complex hosting training camps, tournaments, and weekend events

Overall feel

Quiet residential town with activity concentrated around weekends and sports events.

FINESTRAT – Beach and market lifestyle

Markets

Tuesday and Saturday markets in La Cala area with a mix of local produce and goods

Beachfront activity

Beach bars and restaurants increasingly open in the evenings
Sunset dining season beginning again

Entertainment

Low-key live music in beachfront bars rather than organised events

Overall feel

Relaxed coastal town focused on beach life and casual evenings.

OVERALL SUMMARY

Benidorm: busiest area with nightlife, markets, and entertainment

Altea: cultural, scenic, and relaxed

Albir / Alfàs del Pi: balanced mix of live music and expat social life

La Nucía: local, quiet, and sports-focused

Finestrat: beach-oriented and low-key

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Benidorm Invests Over €520,000 in Climate-Resilient Urban Space Near Levante Beach

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

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