Local & Spanish

Benidorm already has 86 tourist companies and services recognised with the SICTED distinctive

Eleven member companies have received the distinction for the first time this year

A total of 86 tourism companies and services have the SICTED distinction in Benidorm after the celebration of the quality table that took place on May 28, in which all of them successfully passed the Distinction Committee. 11 member companies presented themselves to this table to receive the distinction for the first time, another 73 renewed it and two more are in a situation of extension.

The Comprehensive System of Spanish Tourist Quality in Destinations (SICTED) is a program developed by the Secretary of State for Tourism with the support of the Spanish Federation of Municipalities and Provinces (FEMP) whose purpose is the comprehensive and permanent management of quality in a tourist destination, with the aim of achieving a homogeneous level of quality in the services offered to tourists within that destination, encompassing both the tourist services themselves and those others that, without being strictly so, affect the tourist's consumption itinerary.

SICTED works with tourist services from up to 37 different professions with the ultimate objective of improving the tourist experience and satisfaction. Of these trades, 18 have been represented in Benidorm, led in number of companies by hotels and tourist apartments. This year, a new job, 'Permanent scenic spaces', has been incorporated and a new municipal service has been added; the archaeological site of Tossal de La Cala.

The companies that are opting for this distinction for the first time are: Benidorm Palace, El Bodegón Aurrerá, Hotel Gold Arcos, La Brasería Aurrerá, La Tapería Aurrerá, Mara Boutique Aparments, Mountain Fitness, Pintxos Aurrerá, Port Benidorm Hotel & Spa, RA Benidorm and the aforementioned archaeological site Castellum Tossal de La Cala.

The "Tourism Quality Commitment" Distinction accredits compliance with the requirements established in the methodology and recognizes the effort and commitment to quality and continuous improvement of the participating companies, while distinguishing the company from the competition.

Benidorm joined the SICTED project in mid-2013, through the framework agreement signed between the Visit Benidorm Foundation and the Secretary of State for Tourism regarding quality. This national project has been very well received in Benidorm, reinforcing the city's positioning as a quality tourist destination.

Among the benefits that companies obtain, it is worth highlighting the improvement of internal management, especially that of processes related to customer satisfaction; increase the qualification of the team, through a training plan; participate in the largest tourism quality project developed in Spain, together with more than 9,000 establishments; receive technical assistance that offers support for improvement; and opt for a badge that accredits the level of quality obtained.

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

Regional overview: steady pre-summer momentum

Across the Costa Blanca, including Benidorm, Altea, L’Alfàs del Pi (Albir), La Nucía and Finestrat, the region is entering a strong early-season phase with increasing visitor numbers, expanding nightlife, and a growing calendar of small cultural and leisure events ahead of the main summer period.

Markets, live music, coastal tourism and community events continue to dominate activity this week, alongside ongoing infrastructure improvements such as new sustainability and mobility projects.

BENIDORM – Markets, nightlife and tourism growth

Weekly street markets in Benidorm remain a key attraction, including Wednesday and Sunday general markets offering food, clothing and local goods.

The Old Town continues to host craft stalls and informal street entertainment, while evening activity is increasing as the summer season approaches.

Live music is now a nightly feature across main entertainment zones, with tribute acts, DJs and bar performances contributing to strong visitor activity.

Tourism officials also note continued preparation for upcoming seasonal events, including the build-up toward traditional spring and early summer festivals.

ALTEA – Culture and coastal leisure

Altea continues to focus on cultural tourism and relaxation, with art galleries, artisan shops and small exhibitions operating throughout the Old Town.

Live acoustic performances and low-key entertainment are taking place across seafront bars, while boat excursions from Altea harbour are operating regular coastal and sunset sailing routes depending on weather conditions.

ALBIR / L’ALFÀS DEL PI – Community events and live music

L'Alfàs del Pi and the Albir area maintain a steady mix of expat and local activity.

Weekly Friday markets remain popular, while Irish pubs and live music venues continue to host regular bands and acoustic performances.

The Casa de Cultura is also hosting community exhibitions, theatre and social events throughout the week.

LA NUCÍA – Sports and weekend activity

La Nucia continues to centre around sports tourism, with its major sports complex hosting training camps and competitive events.

The Sunday rastro flea market remains a key attraction, drawing visitors from across the region.

FINESTRAT – Coastal leisure and markets

Finestrat is experiencing growing beachfront activity as beach bars and restaurants reopen for the warmer season.

Markets in La Cala continue on Tuesdays and Saturdays, offering local produce and artisan goods, while sunset dining and relaxed evening entertainment are becoming more frequent.

VILLAJOYOSA – Culture, coastline and local life

Villajoyosa is experiencing steady early-season activity, supported by its historic old town, colourful seafront and growing cultural tourism offer.

Local markets and small artisan trading continue throughout the week, while the seafront promenade is seeing increased footfall as warmer weather returns.

The town also maintains its reputation for traditional fishing heritage, chocolate production history, and quiet beach tourism, offering a more relaxed contrast to nearby resort centres.

INFRASTRUCTURE UPDATE – Benidorm EV expansion

Alongside tourism growth, Benidorm is also continuing its sustainability rollout, including new electric vehicle charging infrastructure in the Levante area as part of its broader mobility and climate strategy.

The project forms part of EU-backed funding aimed at supporting low-emission transport across major Mediterranean destinations.

REGIONAL SUMMARY

Benidorm: busiest hub with nightlife, markets and entertainment growth
Altea: cultural, scenic and relaxed
Albir / L’Alfàs del Pi: balanced social and live music scene
La Nucía: sports-led and residential
Finestrat: beach-focused and seasonal lifestyle
Villajoyosa: coastal heritage, relaxed tourism and local culture

The Costa Blanca continues its gradual transition into peak tourist season, with activity levels rising steadily across all major towns.

First for the latest UK & Spanish news on the hour every hour!

BENIDORM WEATHER

Local & Spanish

Cool Playlist

Benidorm already has 86 tourist companies and services recognised with the SICTED distinctive

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

First for the latest UK & Spanish news on the hour every hour!

Latest Music Video's

Spain's More Music Variety

A Shine Media Spain Radio Station : 2026

A Shine Media Spain Radio Station : 2025

A Shine Media Spain Radio Station : 2026