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Benidorm revalidates the Green Flag and once again exceeds glass recycling figures in summer

The city collected more than 1.1 million kilos of glass in June, July and August, almost 1% more than last year

More than 300 restaurants, bars and cafes have joined the campaign in collaboration with Ecovidrio and the City Council

Once again, Benidorm has been awarded the Green Flag, which is awarded every year by Ecovidrio and rewards the efforts of local hospitality and city councils in recycling glass containers and fighting climate change. This non-profit organisation in charge of managing glass container recycling has communicated this to the Benidorm City Council, after confirming that the city increased the total volume of glass container collection for recycling during the months of June, July and August.

The city was already the winner of this award in 2021 and 2022 and revalidated in 2023, so now it has won it for the fourth time in a row. According to Ecovidrio, obtaining the recognition is due to the teamwork of the council, the citizens of the town and the hoteliers, which has allowed Benidorm to “continue taking steps forward in the transition towards the circular economy and in the fight against climate change”, as well as having become “an example of green recovery in the hospitality industry”.

In total, more than 300 hospitality establishments in the city have participated, contributing their grain of sand in this fifth edition of the #MovimientoBanderasVerdes. An initiative that rewards the commitment of the municipalities and their hotel sector to recycling glass containers, protecting the environment and sustainable development.

Thus, according to Ecovidrio data, Benidorm has collected a total of 1,136,777 kilos of glass in June, July and August of this year, which represents an increase of 0.9% compared to the same period in 2023. The recycling of these glass containers has allowed the town to obtain a score of 1,076 points and be among the first municipalities in the Valencian Community to have obtained the Green Flag in 2023 and one of the few to renew it.

The Environment Minister has thanked “the massive response of the hospitality sector once again, which is key to achieving this distinction”. Benidorm has competed with up to 40 Valencian municipalities and at a national level more than 150 municipalities from five autonomous communities and 15,000 hospitality establishments have participated.

Further up the coast L'Alfàs has also obtained the Green Flag for sustainability for the 2nd consecutive year.

A total of 105 hospitality establishments in l'Alfàs del Pi have participated this summer in the fifth edition of the #MovimientoBanderasVerde, demonstrating their high level of commitment to the circular economy and glass recycling. Two thirds of the glass containers put into circulation are consumed in summer and 50% of them are generated directly in the hospitality sector, so their involvement is essential to generate a real transition towards a more circular and decarbonised model.

🌴 What's On Across the Costa Blanca

Benidorm & Surrounding Areas | 13–19 July 2026

The Costa Blanca enters another exciting week of the summer season, with beaches packed, festivals in full swing and a busy calendar of sporting, cultural and family events across Benidorm, Altea, Villajoyosa, Finestrat, La Nucía and L'Alfàs del Pi.

With schools now on holiday across much of Europe, visitor numbers continue to rise as the region enjoys one of its busiest periods of the year.

☀️ Benidorm

Beaches & Summer Activities

Benidorm's award-winning Levante, Poniente and Mal Pas beaches continue operating at full summer capacity with lifeguards, beach services and water sports available daily.

Popular activities include:

Parasailing and jet ski adventures
Boat trips to Benidorm Island
Paddleboarding and kayaking
Beach volleyball
Open-air fitness classes
Family beach games and activities

New Seafront Attraction

Visitors are flocking to Benidorm's giant new "BENIDORM" letters on the Tamarindos Promenade, created from 170kg of recycled fishing nets recovered from the Mediterranean, making them one of the city's newest photo hotspots.

International Mermaids & Mermen Convention

Aqua Natura Benidorm is hosting Europe's largest International Mermaids & Mermen Convention, attracting performers, instructors and enthusiasts from across Europe and beyond.

Visitors can enjoy:

Mermaid performances
Underwater demonstrations
Family activities
Marine conservation workshops
Interactive experiences
Benidorm Cable Ski Celebrates 60 Years

The famous Benidorm Cable Ski marks its 60th anniversary with commemorative events celebrating one of Europe's oldest cable ski facilities.

Celebrations include:

Historical displays
Community events
Tribute to the founders
Anniversary activities continuing throughout the summer
Entertainment & Nightlife
Benidorm's nightlife is in full swing every evening with:
Live tribute shows
Comedy, cabaret and karaoke
Beach clubs
Rooftop bars
Live DJs
Sunset boat parties
Summer club events

🌿 Albir & L'Alfàs del Pi

Nature & Coastal Walks

The award-winning Albir Lighthouse Trail, recognised as Spain's Best Blue Trail, continues attracting walkers with spectacular views over the Serra Gelada Natural Park.

Things To Do:

Guided nature walks
Cycling routes
Outdoor fitness
Beachfront dining
Evening live music
International community events

🍫 Villajoyosa

Colourful Coastal Heritage

La Vila Joiosa remains one of the Costa Blanca's most picturesque destinations.

Popular attractions include:

Chocolate museum visits
Chocolate factory tours
Historic Old Town
Artisan markets
Seafront restaurants
Beach walks
Summer live music

🏟️ La Nucía

Medieval Market Returns

One of the highlights of the week is the 20th Medieval Market, running from 10–12 July, filling La Nucía's Old Town with:

40 artisan craft stalls
Medieval encampments
Knights and street performers
Traditional music
Fire shows
Children's workshops
Medieval food and drink
Celebrating 321 Years

La Nucía is also marking its 321st anniversary with cultural exhibitions, historical archive displays and an innovative Artificial Intelligence project helping preserve the town's historic documents.

Sport & Family Activities

Camilo Cano Sports City continues hosting:

International training camps
Community fitness sessions
Youth sporting events
Family activities
Outdoor exercise classes

🌅 Finestrat

Outdoor Adventures

Summer conditions make Finestrat ideal for outdoor enthusiasts.

Popular activities:

Hiking Puig Campana
Mountain biking
Guided countryside walks
Scenic village visits
La Cala beach
Photography
Shopping & Dining
La Marina Shopping Centre
Beachfront restaurants
Outdoor terraces
Summer shopping offers

🎭 Altea

Arts & Culture

Altea continues its vibrant summer programme featuring:

Artisan markets
Art galleries
Live jazz
Acoustic concerts
Cultural events around Plaza de la Iglesia
Summer Safety

The town's enhanced summer policing operation continues, with extra patrols across beaches, the Old Town, promenade and shopping areas helping keep residents and visitors safe throughout the busy holiday season.

Coastal Experiences

Catamaran cruises
Sunset sailing
Waterfront dining
Photography workshops

📅 Coming Up

Summer fiestas continue across the Costa Blanca
Outdoor concerts throughout Marina Baixa
More family entertainment during the school holidays
Extended opening hours at attractions
Beach events and evening markets
Live music every night across the region

🌴 Quick Summary

🏖️ Beaches and water sports at full summer capacity
🧜 International Mermaids & Mermen Convention at Aqua Natura
🎿 Benidorm Cable Ski celebrates 60 years
📸 Giant recycled Benidorm letters proving hugely popular
🏰 La Nucía Medieval Market returns with three days of entertainment
🌿 Albir Lighthouse Trail continues attracting visitors
👮 Enhanced summer police patrols continue in Altea
🎶 Live music, nightlife and outdoor dining across the Costa Blanca
☀️ Peak summer holiday season continues

🌤️ Weather Outlook

Expect another week of hot, settled Mediterranean weather.

🌡️ Daytime: 31°C–35°C

🌙 Evenings: 24°C–27°C

Perfect conditions for beaches, sightseeing, outdoor dining and evening entertainment. Visitors are advised to stay hydrated, use high-factor sunscreen and avoid prolonged exposure during the hottest part of the afternoon.