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La Vila Joiosa decrees three days of mourning for the death of three people in the fire at their home in La Cala

The president of the Generalitat, Carlos Mazón, visited the scene together with the president of the Provincial Council of Alicante, Toni Pérez, and the mayor Marcos Zaragoza.

Three people have died in the fire of their home in a building in Cala de la Vila Joiosa. The fire started around 2.30 in the morning in a house located on the eleventh floor of the building located at Avinguda dels Mariners number 1 in La Cala de la Vila Joiosa. The victims are three members of the same family, a grandmother, her son and her five-year-old grandson, whose bodies were found by firefighters inside the house.

Another 15 people were injured by smoke inhalation and, after being treated in hospital, were able to return to their homes, so no serious injuries were recorded. The residents of the building have already been able to return to their homes after being evacuated, except for three who are being re-accommodated in a local hotel.

The Fire Brigade of Benidorm and the Provincial Consortium of Alicante intervened in the fire, which managed to extinguish the fire in less than an hour. Likewise, they have evacuated around 120 people who live in the building, of which only three remain relocated in a hotel in the municipality. Officers from the Vila Joiosa and Finestrat Local Police have also arrived at the scene, as well as the Civil Guard, whose scientific unit is carrying out the investigation into the cause of the fire at the home.

The mayor of Vila Joiosa Marcos Zaragoza, the president of the Provincial Council of Alicante, Toni Peréz and the councilor for Citizen Security, Jaime Santamaría, have also traveled to the urbanization.

The residents of the building are cared for by the team of psychologists from the Department of Social Services of Vila Joiosa City Council.

The president of the Generalitat, Carlos Mazón, will visit the urbanization and the affected residents, together with the president of the Provincial Council of Alicante, Toni Pérez, and the mayor of Vila Joiosa, Marcos Zaragoza .

The Town Council of Vila Joiosa has decreed 3 days of official mourning and has called for a minute of silence, today, Tuesday, at 12 noon, in Plaça Castelar, the square of the church of Our Lady of the Assumption.

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

Overview

This week across Benidorm, Altea, Albir, Finestrat, and La Nucía is mainly:

Weekly markets and street trading

Live music in bars and small venues

Early spring coastal tourism activity (boat trips, promenades)

Small cultural events and exhibitions

Gradual build-up toward May festivals in Benidorm

BENIDORM – Events and Activity

Markets and street life

Wednesday and Sunday main street markets (large general markets for clothing, food, and goods)
Old Town craft stalls operating in the evenings
Night markets becoming more active as tourist season builds

Cultural activity

Early preparations and signage for the Medieval Market coming soon in central Benidorm
Small pop-up performances in Old Town squares (musicians, street entertainment)

Nightlife and entertainment

Live music every night across the main strips (cover bands, tribute acts, karaoke)
DJ sets and bar entertainment increasing toward peak season
Rooftop bars and terrace venues reopening more consistently

Overall feel

Benidorm is in an active pre-summer phase with strong nightlife and steady tourist flow.

ALTEA – Cultural and coastal atmosphere

Old Town and culture
Art galleries and artisan shops open daily
Small exhibitions and cultural displays in local venues

Live music

Acoustic and low-key live music in bars around Old Town and seafront areas
Occasional weekend performances in Irish and cocktail bars

Sea activities

Boat trips operating from Altea harbour including:
Coastal cruises
Sunset sailing trips
Swimming stops depending on weather conditions

Overall feel

Quiet, scenic, and cultural with a strong focus on relaxation rather than nightlife.

ALBIR / ALFÀS DEL PI – Mixed expat and local activity

Markets

Friday weekly street market with food, clothing, and household goods
Nearby Sunday markets in Altea also attract visitors from the area

Live music

Regular pub and bar entertainment, especially in Irish and rock-themed venues
Weekly live bands and acoustic performances across multiple venues

Cultural venues

Casa de Cultura hosting small theatre events, exhibitions, and community activities
Regular local group meetings and social clubs

Overall feel

Balanced area with both relaxed daytime atmosphere and active evenings.

LA NUCÍA – Local and sporting focus

Markets

Sunday rastro (large flea market with antiques, tools, clothes, and food stalls)
Entertainment
Occasional live music in local bars, mostly weekends

Sports activity

Large sports complex hosting training camps, tournaments, and weekend events

Overall feel

Quiet residential town with activity concentrated around weekends and sports events.

FINESTRAT – Beach and market lifestyle

Markets

Tuesday and Saturday markets in La Cala area with a mix of local produce and goods

Beachfront activity

Beach bars and restaurants increasingly open in the evenings
Sunset dining season beginning again

Entertainment

Low-key live music in beachfront bars rather than organised events

Overall feel

Relaxed coastal town focused on beach life and casual evenings.

OVERALL SUMMARY

Benidorm: busiest area with nightlife, markets, and entertainment

Altea: cultural, scenic, and relaxed

Albir / Alfàs del Pi: balanced mix of live music and expat social life

La Nucía: local, quiet, and sports-focused

Finestrat: beach-oriented and low-key

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La Vila Joiosa decrees three days of mourning for the death of three people in the fire at their home in La Cala

🌴 What’s On This Week – Costa Blanca

(Benidorm & surrounding areas)

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