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Until 22nd December you can participate in the Corazón Exprés solidarity tree campaign

For the fourth consecutive year, the Alfàs del Pi City Council joins the solidarity tree campaign launched by the Corazón Exprés association. An initiative that aims to provide Christmas gifts for all the boys and girls in the region.

These solidarity trees have been installed in fifteen establishments and public buildings in l'Alfàs del Pi, with cards specifying the age of the boy or girl to whom the toy will be given. To collaborate you just have to locate one of the Corazón Exprés solidarity trees, choose one of the cards and buy a gift according to the instructions received. The gifts will be placed under the same Christmas tree.

The House of Culture and the Town Hall of l'Alfàs del Pi are two of the spaces in which these solidarity trees have been installed. Both the president of Corazón Exprés, Magdalena López del Castillo, and the councilor for Cooperation and Volunteering of the Alfàs del Pi City Council, Isabel Muñoz, and the councilor for Culture, Manuel Casado, call for the trees to be filled with gifts.

The gifts collected will be distributed among different associations, groups and Social Welfare departments in the region so that they reach families with fewer resources.

Every Christmas Corazón Exprés promotes this solidarity campaign, in which several municipalities in the Marina Baixa collaborate, including Altea, Benidorm, Bolulla, Polop, Finestrat, Callosa d'en Sarrià and l'Alfàs del Pi. The association encourages all citizens to collaborate by going to the places where the solidarity trees are located. The goal is that no boy or girl is left without a Christmas gift.

The deadline to deliver gifts ends on December 22. The Alfàs del Pi City Council encourages the population to join this Corazón Exprés initiative, thanking them in advance for their gesture of solidarity.

Corazón Exprés is a charitable association that seeks to connect resources with need, uniting people and entities with an altruistic social vision and families in emergency situations. In addition to providing specific financial aid, Corazón Exprés supports the transformation of people's quality of life through support for family and financial development. Currently, they collaborate with the social services departments of several municipalities and with different associations, in addition to providing advice and help to the elderly and people in vulnerable situations.

🌴 What's On Across the Costa Blanca

Benidorm & Surrounding Areas | 6–12 July 2026

The Costa Blanca is in full summer swing, with another busy week of sunshine, festivals, sporting events and family entertainment across Benidorm, Altea, Villajoyosa, Finestrat, La Nucía and L'Alfàs del Pi.

With schools now breaking up across Europe and visitor numbers increasing, beaches, attractions, markets and nightlife are all operating at peak season.

☀️ Benidorm

Beaches & Summer Fun

Benidorm's Blue Flag beaches continue to welcome thousands of visitors each day with full summer services.

Activities include:

Parasailing and jet ski adventures
Boat trips to Benidorm Island
Paddleboarding and kayaking
Beach volleyball
Open-air fitness classes
Family beach activities

New Attraction

Visitors can now take photos at Benidorm's brand-new giant seafront letters, created from 170kg of recycled fishing nets, located on the Tamarindos Promenade.

Costa Blanca Cup 2026

The international youth football tournament continues across Benidorm and the Marina Baixa, bringing together:

319 teams
34 countries
Thousands of players, coaches and supporters
Matches are being played throughout the week in Benidorm, Altea, La Vila Joiosa, La Nucía, Finestrat, L'Alfàs del Pi and Calpe.

Entertainment & Nightlife

Live tribute shows every evening
Comedy, cabaret and karaoke
Beach clubs and rooftop bars
Live DJs along Levante and Poniente
Sunset boat parties
Summer club nights

🌿 Albir & L'Alfàs del Pi

Award-Winning Nature

The Albir Lighthouse Trail, recently named Spain's Best Blue Trail 2026, remains one of the Costa Blanca's most popular walks.

Visitors can enjoy spectacular views across the Serra Gelada Natural Park.

Things To Do

Guided nature walks
Cycling routes
Outdoor fitness
Beachfront restaurants
Evening live music
International community events

🍫 Villajoyosa

Colourful Coastal Heritage

La Vila Joiosa continues to attract visitors with its colourful seafront and historic centre.

Popular attractions include:

Chocolate museum visits
Factory tours
Artisan markets
Historic Old Town walks
Beachfront restaurants
Live music
Summer gastronomy events continue throughout July.

🏟️ La Nucía

Sports & Family Activities

The Camilo Cano Sports City remains busy with:
National and international training camps
Community fitness programmes
Youth sporting events
Outdoor exercise sessions

Family activities

Local summer cultural events and evening entertainment continue throughout the municipality.

🌅 Finestrat

Outdoor Adventures

The warm weather makes Finestrat one of the area's top destinations for outdoor activities.

Popular choices include:
Hiking Puig Campana
Guided countryside walks
Scenic village tours
Mountain biking
La Cala beach days
Shopping & Dining
La Marina Shopping Centre summer promotions
Beachfront restaurants
Evening shopping
Outdoor terraces

🎭 Altea

Arts & Culture

Altea continues its lively summer programme with:
Artisan markets
Art galleries
Live jazz
Acoustic concerts
Cultural events around Plaza de la Iglesia

New This Week

Altea has launched a special summer police operation, increasing patrols across beaches, the Old Town and tourist areas to help keep residents and visitors safe throughout the busy holiday season.

Coastal Experiences
Catamaran cruises
Sunset sailing trips
Seafront dining
Photography workshops

📅 Coming Up

Costa Blanca Cup finals approach
Outdoor concerts continue across the Marina Baixa
More beach entertainment throughout July
Summer fiestas gathering momentum
Markets, family activities and evening events across the region
Tourist attractions operating extended opening hours

Quick Summary

⚽ Costa Blanca Cup continues across the region

📸 New giant Benidorm letters now open on Tamarindos Promenade

🏖️ Beaches, water sports and boat trips in full swing

🌿 Albir Lighthouse Trail remains Spain's Best Blue Trail

🍫 Villajoyosa's heritage attractions continue to draw visitors

👮 Altea launches enhanced summer police patrols

🎶 Live music, nightlife and outdoor dining across the Costa Blanca

☀️ Peak summer holiday season is now underway

🌤️ Weather Outlook

Expect another week of hot, settled weather.

🌡️ Daytime temperatures: 30°C–34°C

🌙 Evening temperatures: 23°C–26°C

Perfect conditions for beach days, sightseeing, outdoor dining and evening entertainment. Remember to stay hydrated, wear sunscreen and avoid prolonged exposure during the hottest part of the afternoon.