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Benidorm revalidates the Green Flag and once again exceeds glass recycling figures in summer

The city collected more than 1.1 million kilos of glass in June, July and August, almost 1% more than last year

More than 300 restaurants, bars and cafes have joined the campaign in collaboration with Ecovidrio and the City Council 

Once again, Benidorm has been awarded the Green Flag, which is awarded every year by Ecovidrio and rewards the efforts of local hospitality and city councils in recycling glass containers and fighting climate change. This non-profit organisation in charge of managing glass container recycling has communicated this to the Benidorm City Council, after confirming that the city increased the total volume of glass container collection for recycling during the months of June, July and August.

The city was already the winner of this award in 2021 and 2022 and revalidated in 2023, so now it has won it for the fourth time in a row. According to Ecovidrio, obtaining the recognition is due to the teamwork of the council, the citizens of the town and the hoteliers, which has allowed Benidorm to “continue taking steps forward in the transition towards the circular economy and in the fight against climate change”, as well as having become “an example of green recovery in the hospitality industry”.

In total, more than 300 hospitality establishments in the city have participated, contributing their grain of sand in this fifth edition of the #MovimientoBanderasVerdes. An initiative that rewards the commitment of the municipalities and their hotel sector to recycling glass containers, protecting the environment and sustainable development.

Thus, according to Ecovidrio data, Benidorm has collected a total of 1,136,777 kilos of glass in June, July and August of this year, which represents an increase of 0.9% compared to the same period in 2023. The recycling of these glass containers has allowed the town to obtain a score of 1,076 points and be among the first municipalities in the Valencian Community to have obtained the Green Flag in 2023 and one of the few to renew it.

The Environment Minister has thanked “the massive response of the hospitality sector once again, which is key to achieving this distinction”. Benidorm has competed with up to 40 Valencian municipalities and at a national level more than 150 municipalities from five autonomous communities and 15,000 hospitality establishments have participated.

 

Further up the coast L'Alfàs has also obtained the Green Flag for sustainability for the 2nd consecutive year.

 

 

A total of 105 hospitality establishments in l'Alfàs del Pi have participated this summer in the fifth edition of the #MovimientoBanderasVerde, demonstrating their high level of commitment to the circular economy and glass recycling. Two thirds of the glass containers put into circulation are consumed in summer and 50% of them are generated directly in the hospitality sector, so their involvement is essential to generate a real transition towards a more circular and decarbonised model.