The citizens of Benidorm continue to show their solidarity, in this case with their involvement with the 'Caps for a new life' campaign of the SEUR Foundation, with which the City Council collaborates. According to data provided by the Foundation and made public today by the Councilor for the Environment, Mónica Gómez, in 2023, 1,020,000 caps were collected in the containers installed in public life.
Gómez recalled that "the amount obtained from recycling these caps is intended to help minors with medical needs not covered by ordinary health systems, thus contributing to improving their quality of life."
Specifically, the SEUR Foundation is responsible for collecting and delivering these caps to a recycling company that makes a payment per ton at market price.
In the case of Benidorm, the amount collected in the six heart-shaped containers installed by the City Council in different parts of the city has translated into just over 400 euros.
The mayor of the Environment explained that “we currently have six containers installed in La Cala (Secretariat Juan Baldoví street), Rincón de Loix (Juan Fuster Zaragoza street), Els Tolls (Belgian Avenue), Colonia Madrid (Llorca Linares Social Center), and Center (Maravall street with Plaza Neptuno and Avenida de l'Aigüera).
Currently, the SEUR Foundation is allocating all the money obtained from recycling caps to help Julia, a seven-year-old girl from Valladolid suffering from spinal muscular atrophy and who needs a motorized wheelchair. To meet this need, 29 tons of caps are needed.
Earlier in the campaign, help reached Leo, a small resident of Benidorm, who received 3,200 euros to ensure his aquatic therapy sessions as a treatment for Hirschsprung's Disease, linked to Down syndrome. Since 2011, when the 'Earplugs for a new life' project began, almost 200 minors from all over Spain have benefited from help to finance their medical or orthopedic treatments thanks to a collection that has exceeded 1.3 million euros.
Gómez thanked “the involvement of the citizens of Benidorm who, from the first moment, have dedicated themselves to this campaign that seeks to improve the quality of life of the little ones” and that “in addition to this solidarity purpose, it also has an impact on the environment, by promoting plastic recycling, thereby reducing CO2 emissions.”
According to data from the SEUR Foundation, in this time the emission of more than 8,300 tons of CO2, the main gas causing climate change, has been avoided.