International tourists support these positive figures, with a market share of almost 42% across the entire Community.
Once again, the Valencian Community is set to enjoy a truly exciting weekend in terms of tourism.
Hotel occupancy is returning to peak season levels, driven by several factors:
– The San Isidro festival has led to another long weekend in Madrid and other towns where it is a local holiday.
– Good weather forecast for sunshine and pleasant temperatures for the weekend.
– Schedule of events, concerts, and activities organized in Benidorm for the Eurovision Song
Contest, under the "BenidormFest" concept.
– An international market that continues to grow strongly, reaching a 42% share in the region, but peaking at 60% in Valencia and 47% in Benidorm.
The best occupancy figures will be recorded in the city of Benidorm, which will be close to full capacity with a forecast of 92-95% and 90% of reservations already consolidated, and the city of Valencia, which is already leaving behind the difficult times and will have its final occupancy at approximately 90%.
These are the data on confirmed bookings, ADR Average Daily Rate, domestic and international market shares, and the final forecast extracted by BigDataHOSBEC for this San Isidro long weekend from May 15 to 18:
Valencian Community:
Confirmed reservations 83.5%
National Market 58.3%
International Market 41.7%
ADR €105.8
Final occupancy forecast: over 85%
Costa Blanca:
Confirmed reservations 81.7%
National Market 55.4%
International Market 44.6%
ADR €105.6
Final occupancy forecast: between 83-85%
Benidorm:
Confirmed reservations 89.6%
National Market 52.7%
International Market 47.3%
ADR 107.3€
Final occupancy forecast: It will be close to technical full, between 92-95%
Valencia Province:
Confirmed reservations 86.5%
National Market 39.4%
International Market 60.6%
ADR 128.9€
Final occupancy forecast: will be 88%
Valencia (city):
Confirmed bookings 86.8%
Domestic market 41.3%
International market 58.6%
ADR €151.70
Final occupancy forecast: close to 90% with last-minute bookings.
Gandia:
Confirmed bookings 86.4%
Domestic market 81.6%
International market 18.4%
ADR €116.20
Final occupancy forecast: close to 90% with last-minute bookings.
Castellón Province:
Confirmed reservations 64.2%
National Market 84.7%
International Market 15.3%
ADR €80.4
Final occupancy forecast: could be around 70%
Peñíscola:
Confirmed reservations 60.8%
National Market 85.5%
International Market 14.5%
ADR €85.6
Final occupancy forecast: around 65%